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2004 Faculty/Alumni Awards

Tahira K. Hira
University administrator
Ames, Iowa

Tahira K. HiraA national leader in consumer economics, Tahira K. Hira, MS ’73, PhD ’76, was among the first to recognize the need for financial counseling for all consumers, regardless of stature, and to establish a clinic to address this need. Fifteen years ago she started a model program, the Family Financial Counseling Clinic, at Iowa State University, where she now serves as assistant to the president for external relations and executive administration. Twice she has been invited to testify as an expert witness before U.S. Senate committees as they developed policies on disclosure of interest rates on saving and consumer bankruptcy processes. Because of her work with the Japan Consumer Finance Association, the first financial counseling clinics in Tokyo and Osaka were established. She was the founding president and executive director of the Association for Financial Counseling and Planning Education, which honored her with the Distinguished Fellows Award in 1996. She has also received the Iowa State Board of Regents Award for Faculty Excellence in 1996 and the Research Excellence Award from the Japan Society of Household Economics in 1990. She is a Jefferson Club Fellow. Hira is married to Labh, PhD ’75.


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